Course Fee: £ 365 (inc vat)  
  Course Date and start time:
26 March 2018
    Three consecutive days, 10.00am until 5.00pm.

Lifestyle Journalism and Blogging


This intensive three day course will give you an understanding of how the lifestyle media works. It will provide you with the tools to understand what you need to write for newspapers and magazines, help you start a blog, or make your blog more professional. Would you love to write about how you live your life and what your interests are? Do you have a special interest in food, health, fitness, fashion, beauty, relationships, families, people, careers, and anything to do with the way we live? Are you an expert who is looking for a media profile? Do you have a hobby you'd love to write about? The course has attracted experts who want to write about their expertise for the media, women who are taking a career break to bring up children and would like to write, recent graduates who want a full time career in journalism, professional people looking to raise their media profile, people who have always wanted to write, and anyone starting a lifestyle blog.

This intensive course will give you an understanding of how lifestyle writing works and all the opportunies available.

  Day 1: Identify who you are and what you write about Turning your experiences and interests into ideas. Figuring out what is wanted: analysing markets and readerships. To blog or not to blog -and what to blog.
  Day 2: Craft your writing Research, structure rewrite. Finding your writing voice. Interviewing: dealing with real people, getting the most out of experts and handling celebrities
  Day 3: Brand and motivate yourself Getting started: knowing what makes you unique. Pitching and building a career. Making a plan: mapping out your timeline


The course will run again in June 2018.